Scena constructed an immersive touring activation set for Pokémon, delivering a multi-location experience across four European cities with integrated interactive technology.
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The Pokémon Activation Tour featured a fully immersive experiential set with multiple interactive elements including fog machines, LED screens, scent machines, and integrated special effects. Scena's engineering and carpentry departments collaborated to create a robust touring structure capable of withstanding repeated assembly and disassembly across Paris, Barcelona, Birmingham, and Düsseldorf.
The set featured a distinctive flowing vinyl finish applied 360 degrees around the structure, creating a seamless branded environment. Built to a quick turnaround timeline, the set was designed for efficient logistics with Scena's crew following the installation to each location throughout the month-long tour, managing setup and strike at each venue.
The engineering team ensured all interactive technology components were fully integrated into the structure while maintaining portability for the multi-city tour. The carpentry department delivered precision-built elements that could be rapidly assembled and disassembled without compromising structural integrity or visual quality across all
Produced for CrucialFX on behalf of Pokémon.
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